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ChuckSki Podcast #11: SaaS Sales: How To Boost Response Rates With 3 Easy Actions

SaaS Sales: How To Boost Response Rates With 3 Easy Actions You could be doing everything else right in your marketing. But without this 1 thing, you can struggle mightily. What is this 1 thing? It’s the proper messaging. Persuasive writing is critical for written messaging. There are 3 critical factors for persuasive writing. I’ll … Read more

ChuckSki Podcast #10: How to Excite Like “Star Wars”

How to Excite Tech Audiences The Way Great Movies Like “Star Wars” Do It’s completely dark except for some twinkling stars. Hundreds of people surround me. Then…that starry sky moves upwards. A tiny gray moon appears from below. Then a larger gray one. Music builds back up around us. The curve of a giant, cloudy … Read more

Chuck Ski Podcast #9: How to Gain Instant Trust Without Spending Your Precious Time and Money

How to Gain Instant Trust Without Spending Your Precious Time and Money You’ve got a great product. Prove it by offering an explicit, bold guarantee. This powerful guarantee will instantly build trust in a prospect. Prospects will realize the risk of your product not working out has flipped. It flipped from them to you! You’d … Read more

Chuck Ski Podcast #8

Your Competition Doesn’t Want You to See This Audience Research Guide Knowledge is power. Knowing your audience gives you incredible power as a marketer. How do you make this happen? You must first figure out who your audience is. As a copywriter, I have two distinct audiences. One: I have B2B: SaaS and Software companies. … Read more

Chuck Ski Podcast #7 How A Great Brain Discovery Makes Writers Profit Now

Chuck Ski Podcast #6 The Sooner You Know These 3 Special Words, The Better